Just occassionaly we at H&G are rendered so speechless by the poverty of creative thought in our industry that we just have to let the work speak for itself.

Click here to view the latest ad for the RSPCA is by some distance the most execrable idealess example of our art. Hats off. It makes the A.A. look like Van Gough.

In the words of our least favourite creative agency heads 'Where's the idea' ?